'Gotta be the shoes': Suns' Devin Booker takes Nike shoe marketing to the streets
Booker's shoes have been heavily promoted by the company and Booker directly. In addition to Booker's Nike Book 1 social ...
Buying your Nike shoes online is getting a lot more expensive
Nike is shifting to a fuller-price online model for its online store, cutting discounts and promotions.
Marketing steps up in Nike’s turnaround plan – here’s where those dollars are going
“Nike’s renewed focus on expanding its womenswear offerings is essential to its turnaround. Nike can continue to grow its ...
Austin American-Statesman12d
Nike faces steepest revenue drop in 5 years as consumer spending slows down
Nike products comprise more than 60% of Foot Locker merchandise ... a new partnership with womenswear company Skims; and its ...
Nike expects sales will plunge in current quarter as it faces tariffs, sliding consumer confidence
Nike will report fiscal third-quarter earnings after the bell on Thursday as the company tries to execute a turnaround under ...
Now that Nike has turned its back on fashion, will the move pay off?
Elliott Hill has made his strategy for turning around Nike Inc very clear in his first five months as chief executive officer ...
Nike's Sales Take a Hit as Consumers Shift Away from Expensive Sneakers, Apparel
Nike's sales drop as consumers shift away from pricey sneakers and apparel, prompting a major turnaround strategy.
Nike’s sales are tumbling
Nike is in a major slump. The company’s global sales dropped 9% last quarter, including a 17% drop in China, Nike said ...
USA Today12d
Nike faces steepest revenue drop in 5 years as consumer spending slows down
Nike products comprise more than 60% of Foot Locker ... and its first Super Bowl ad in 27 years - drew praise from John Nagle, chief investment officer of Kavar Capital Partners LLC, which holds ...