Key initiatives of Wendy's brand transformation include: • New "Image Activation" restaurants that feature bold, sleek, "ultra-modern" designs ... A new advertising campaign premiered this ...

McDonald's and Wendy's are off the hook in the case of a lawsuit that accused the fast food giants of misleading advertisement. Filed in May 2022 by Justin Chimienti in the Eastern District of New ...

Forbes contributors publish independent expert analyses and insights. I write about music, and why you buy the tunes you do. Like a political administration dumping news into the once-docile ...

Normally, products in advertisement posters appear perfect with no flaws in sight. But a man recently spotted a bizarre detail in one of Wendy’s promotional pictures for a breakfast burrito.

and a new ad campaign from Publicis Kaplan Thaler. The new look dumped the boxy old Western lettering the restaurant chain used to have in favor of a more modern take on the Wendy icon and a ...

CLARKSVILLE, Tenn. Featuring what the company calls a “bold, ultra-modern design,” a new Wendy’s restaurant at 2800 Wilma Rudolph Blvd. recently opened, following demolition of the old site ...

NEW YORK — Wendy's Co. is betting that a sleek new look for its restaurants, coupled with a revamped menu featuring its new premium Dave's Hot `N Juicy burger, will rejuvenate its image as a ...

Wendy's is also testing this Ultra Modern prototype in Ontario, Canada. The other three Wendy’s prototypes being tested are the "Urban" design in Phoenix, Ariz., the "Contemporary" store in ...

STAMFORD — A “modern” version of a Wendy’s restaurant may soon come to West Main Street — with a drive-through, despite the city’s attempts to curtail such fast-food add-ons.