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Modelo Especial is the top-selling beer in the U.S. in terms of sales dollars in June. It marks the second month in a row that the Mexican lager has held this spot.
The world is awash in nonalcoholic beer right now. Athletic led the category with some $95.8 million in sales in 2024, followed by the legacy barons Heineken ($89.45 million), Budweiser ($62.37 ...
And unlike most NAs on the market, Modelo’s come in bottles — a similar form factor to its flagship beer — each outfitted with a slick new logo that FastCompany has already crowned the year’s best.
The controversy over transgender influencer Dylan Mulvaney helped Modelo Especial overtake Bud Light as America’s No. 1 beer, but the Mexican lager’s rise is no fluke.
Cans of Modelo Especial beer are shown at a supermarket in New York on Wednesday, June 14, 2023. After more than two decades as America’s best-selling beer, Bud Light slipped into second place.
Constellation shares jumped 25.8 percent to their highest level in more than five years, as the deal to buy out Grupo Modelo gives Constellation control of the best-selling imported beer in the ...