Research shows that 78% of brands embraced minimalist logos in 2024. In light of the Jaguar rebranding controversy, experts explore why bold, intricate designs of the past have fallen out of favour.

London-based designer Mick Watson of Smart Giant has created an ongoing series of minimalist posters that attempt to translate obscure, underused, or favorite words into graphic depictions to ...

Logomotion designs, or logos that include animated or moving components, are the natural next step of a society that is enamored with videos. Our attention is drawn to things that move.