Software company turned serial Bitcoin (BTC) acquirer MicroStrategy (MSTR) has rebranded with a new name and logo. Going forward, the company will simply be called “Strategy.” The new ...

MicroStrategy Inc. (NASDAQ:MSTR) has officially rebranded as Strategy, reflecting its sharpened focus on Bitcoin (CRYPTO: BTC) and artificial intelligence. The company's new logo features a ...

Tech firm MicroStrategy (MSTR) announced Tuesday it is rebranding into Strategy, and the new logo proudly displays the Bitcoin symbol, highlighting the company's BTC treasury strategy that has ...

MicroStrategy further stated in the press release that this brand simplification is a natural evolution of the company, reflecting its focus and broad appeal. As part of the rebrand, the company also ...

MicroStrategy, the business intelligence firm and Bitcoin treasury company co-founded by Michael Saylor has rebranded to “Strategy.” ...