One thing about Matilda Djerf is that she’s always going to have perfect hair. The content creator ... until she launched Djerf Avenue Beauty, an extension of her clothing and lifestyle ...

Reminiscent of Bridget Bardot’s Seventies look, Matilda Djerf’s hair has amassed as much of a cult following as the influencer herself. With 3 million followers on Instagram and 1.5 million on ...

But Djerf is, perhaps, most immediately associated with her full-bodied, rooty, bleached, and shagged blonde hair, a scroll-stopping ... the cut was in 2017, and Matilda came to me with an idea ...

We tried them on two hair types. There's not a week (sometimes even a day) that goes by where Matilda Djerf doesn't come across my feed with stunning bouncy hair paired with an outfit worthy of my ...

Matilda Djerf’s hair is the most searched thing about her, with “Matilda Djerf hair” appearing in 30.2 million videos. Given it’s a big asset, if it’s not broken, why fix it? We’re neither PR experts ...

By Madison Malone Kircher If you don’t know Matilda Djerf by name, you might know her by her hair. Blonde and thick with swoopy bangs, Ms. Djerf’s hair has inspired many TikTok-motivated ...

Djerf’s iconic, effortlessly bouncy hair – reminiscent of Farah Fawcett’s – has set trends across platforms, accumulating over 13.8 billion views under the search term “Matilda Djerf ...