One thing about Matilda Djerf is that she’s always going to have perfect hair. The content creator’s blonde voluminous hairstyle and impossibly bouncy curtain bangs have enthralled her ...

Below, Djerf tells Bustle all about her new hair-centric venture, exactly how she styles her famed blowout, and more. Tell me about Djerf Avenue Beauty. How long has it been in the works?

Quick recap. On Tuesday, 27 January 2025, Matilda Djerf posted a carousel to Instagram in which she was playfully sipping a coffee sporting a chestnut bronde colour change (seen most recently on ...

Jellyfish cuts have returned with a vengeance, and Fashion Week attendees are enthusiastic supporters of the trend’s ...

But Djerf is, perhaps, most immediately associated with her full-bodied, rooty, bleached, and shagged blonde hair, a scroll-stopping feature of nearly every one of her posts.

To celebrate the launch of Djerf Avenue Beauty, we caught up with the Swedish influencer Daisy Lester Wednesday 27 March 2024 10:52 GMT Matilda Djerf’s hair is famous online (iStock/The ...

Matilda and the The Breezy Styling Mist According to the brand's press release, the first two products under the new Djerf Avenue Beauty names will be both (surprise, surprise) hair care-related.

Volume, movement and a great set of bangs: so often the holy trinity when it comes to amazing hair. Look no further than the Instagram account of Swedish-born content creator, Matilda Djerf, for ...

Carol Lee September 25, 2024 at 9:00 AM·11 min read Matilda Djerf Made Cardamom Bun-Scented BeautyCourtesy of Djerf Avenue Beauty ...