So, to honor the horse, Ethel and Frank gave the “no-name” bar the name Snickers. Ethel V. Mars, owner of the famous ... White in the Super Bowl XLIV commercial getting tackled in a mud ...

Snickers first launched in the US in 1930, with the sweet treat being named after a horse owned by the Mars family. The bar, which consists of nougat, caramel, and peanuts wrapped in milk ...