Use automation to sell for you. Believe it or not, many businesses, both large and small, are consistently growing each month solely because of how they are using marketing and sales automation.

B2B firms are falling over themselves to adopt marketing automation, with research indicating that MA adoption rates will skyrocket to 50% by 2015. As of the end of 2011, the marketing automation ...

Related Article: GPT-3 Is Impressive, But it Isn't Artificial General Intelligence Marketing Automation Marketing automation is another hotbed for new AI investment.

7. Certified automated marketers generate more leads. Marketing automation is one thing, but certified marketers can further boost campaign effectiveness. The Eloqua Benchmark Index suggests that ...

Marketing automation or customer journey orchestration — which is best? Discover the ins and outs of each, and which will offer your business the most benefits.

A marketing automation startup called Conversation has a founding story that sounds like it could have been an episode of the ...

Expertise from Forbes Councils members, operated under license. Opinions expressed are those of the author. AI-powered marketing automation recorded a global corporate investment of approximately ...

Listen to article Marketing automation transforms how companies interact with customers. And as the importance of automation increases, the global marketing automation market is projected to grow to ...

The global Marketing Automation Market Size is Projected to Reach 81.01 billion by 2030 from USD 47.02 billion in 2025, at a CAGR of 11.5% during the forecast period, according to a new report by ...

Marketing automation allows you to efficiently plan and enable the behavior you wish to see from your prospect. It's about planning what you want from your leads—and designing campaigns to elicit ...

Marketing automation startup ActiveCampaign has raised $240 million, bringing its total raised to over $30 million.