This luxury tea brand aims to bridge the gap between tea produce and tea consumer. It does so in two ways: by sharing knowledge about the world of tea with consumers, and by spotlighting the ...

"When you enter our store, even from $10, you are our client already," Taha Bouqdib, CEO of TWG Tea and Bacha Coffee, said.

with boutique tea shops offering tasting sessions, subscription services, and limited-edition blends. Luxury brands are also tapping into tea’s premium potential. Harrods, Fortnum & Mason ...