Whitecaps name will stay, logo has changed"It was a rough day, there were whitecaps on the water," said Lenarduzzi. "There were whitecaps on the mountain. That was it. "There are some names in ...

A growing controversy over a new baseball team name and logo in London, Ont. — a menacing-looking man wearing a Victorian top hat carrying a baseball bat — is gathering international attention ...

That wasn't even a name; it was just a feeling." Indeed, there is more to building the WNBA Toronto brand than just the name, logo and colours — 'We The North' worked because it forged an identity.

What was a commonly known secret finally became official Wednesday when the Utah Hockey Club unveiled its new nickname, the Mammoth, and its logo. Last week, the Utah Mammoth name was shown on the ...