Levi's Fenom Rollup Cropped Color Jeans: "Pinrolling" means rolling up your jeans for the purpose of not getting your kicks stained by the denim or if you're a fixed gear rider, then its to avoid ...

10-12-2015 PREMIUM How Levi’s Is Fighting Athleisure By Reinventing Denim Chief product officer Karyn Hillman went around the world and back to find out what women really want in a jean today.

Agnes Tann, director of marketing communications, engagement marketing and CRM at Levi's Strauss Asia-Pacific, said: “The inspiration behind the campaign is our innovative colour details in this ...