That was the question posed by Lay's last year in their Do Us A Flavor contest that generated more ... enjoyed on the cheesy crunch of a Lay's potato chip," according to the news release.

Another contender for the Do Us a Flavor competition, Valentina & Lime is a “zesty, fiery” new flavor fans are obsessed with.

Lay’s potato chips, the brand that’s likely left a ... time as voting opens up for “Lay’s ”Do Us a Flavor” contest. From April 21st to June 13th, fans are encouraged to try all three ...

What is your $1 million chip idea? That was the question posed by Lay's last year in their Do Us A Flavor contest that generated more than 700,000 submissions from fans across the country.

That was the question posed by Lay's last year in their Do Us A Flavor contest that generated more ... enjoyed on the cheesy crunch of a Lay's potato chip," according to the news release.