In an era where digital avatars dominate and virtual goods fetch eye-watering prices... Meet Labubu—a wide-eyed, ...

and some think it looks so ugly it's cute, while others just believe it's downright adorable. Regardless of one's opinion, though, here's what folks should know about the Labubu doll and why ...

If that someone comes to mind, might I guess that their toy of choice is a Jellycat or perhaps Labubu doll ... that our love of all things fluffy, cute and mindless is a way for us to reconnect ...