Kraft Dinner is out, and KD is in. The company is hoping that name change brings back some of its former customers, who called the meal KD as kids, but may have drifted away since.

TORONTO Canadians have been calling Kraft’s macaroni and cheese dinner KD for years and now the company is marketing Kraft Dinner under that name. In a campaign launched on Thursday on Twitter ...

KD won’t be the same glowing orange colour as Kraft promised in April to remove artificial preservatives and synthetic colouring from its Kraft Dinner Original by the end of 2016.

When asked about the new name, KD's brand director Kristen Eyre told the Globe and Mail that it is essentially meant to remind consumers of how much affection they felt for Kraft Dinner as children.

The new collection features a dinner bowl, a snack bowl, and a serving spoon, with all items sporting a golden ombre tint. Created in partnership with luxury home décor shop, AnnSandra, and hand made ...

The new collection features a dinner bowl, a snack bowl, and a serving spoon, with all items sporting a golden ombre tint. Created in partnership with luxury home décor brand, Ann Sandra, and home ...

Heinz's Kraft Dinner has launched a Valentine's Day campaign that's, for some reason, being shown a lot of love on social media. According to their official rules, there are fifty prizes that they're ...

Full disclosure, we had the opportunity to try the KD, and it is the perfect combination of that childhood favourite dish and KFC’s savoury chicken. The menu items are available in Canada for a ...

Last week, Canadian hip-hop icon Kardinal Offishall changed his name for 24 hours only, going by Kardinal D’Offishal — or KD — to commemorate Kraft Dinner’s own rebranding to KD.

Kraft Dinner is spicing up its mac and cheese – specifically with the help of cinnamon, nutmeg, allspice and ginger. KD announced on Tuesday that it’s unleashing a limited edition Pumpkin Spice KD in ...

For so many, KD Mac‘ N Cheese is more than just a meal; it’ s a ritual that has fans reaching for the same spoon, bowl, and container through every stage of life. Not only does the cheesy ...