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It came to this finding after surveying nearly 850 adult consumers on their ideal orange juice packaging, with the average coming out to a 12-ounce bottle priced at $1.10, packaged in glass ...
The carafe shape and crown cap of the Tropicana orange juice bottle that has become synonymous with the brand was introduced in 2011 -- but earlier this year that shape disappeared.
Again. Tropicana recently ditched its distinct orange juice in clear, plastic circular-shaped bottles with a thinning neck and a crown-like bottle cap, known as a carafe.
Tropicana has dropped its signature orange juice carafe design: the clear, plastic, rounded rectangular-shaped bottles, which featured a round, beveled neck and thick, crown-like bottle cap.