Slurpee is 7-Eleven's brand ... 7-Eleven then bought several ICEE machines and struck a licensing deal with ICEE to sell the slushy product under a different name. 7-Eleven's name for its version ...

Six years later, 7-Eleven bought three of the “Icee” machines and in the late 1960s renamed the beverage the Slurpee. The Icee, now produced by another company, is still popular at movie ...