A recent change to a fan-favorite ice cream brand is causing quite the sundae stir. People are indignant at the popular Edy’s ...

In 1994, Viennetta was rebranded under the Breyers name. Despite the rebrand, the ice cream cake did not achieve the same level of popularity in the U.S. as it did across the pond. The eventual ...

Ice cream maker Ben & Jerry’s is taking a stand against what it calls the Trump administration’s regressive policies by rebranding one of its flavors.

You never know what you’re gonna get. At Surprise Scoop, a new ice cream shop in the East Village, customers don’t get to choose a flavor. The only menu item is “surprise ice cream” ($9.18).