Ever since the debut of the Da Vinci Perpetual Calendar Chronograph in the 1980s, the International Watch Company has been at ...

IWC has also released the Pilot’s Watch Chronograph 41 in Miramar, marking the first time one of the brand’s normally Top Gun-specific colorways has been available in a stainless steel watch. The ...

In the world of watchmaking, as in music or design, there are timeless riffs, silhouettes recognisable from meters away, ...

Pilots’ watches blend functionality with a Top Gun attitude, and few are as easily identifiable as IWC's range. This summer, ...

Does storytelling still sell watches in 2025? ✓ Let's take a look at history vs. hype and how brands can tell their story ...

The limited-edition IWC Schaffhausen Ingenieur Automatic 40 inspired by the watch worn by Hayes is limited to just 1,000 pieces and features a green dial, Pitt’s signature color.

And judging from IWC’s latest innovation, it looks like the next front in the luxury watch wars is finding new ways to make your watch glow in the dark. IWC’s Bright Idea Over the weekend, the ...

Put like that, the IWC Portugieser Eternal Calendar 44mm begins to make more sense. The demand for perpetual calendars and moonphase watches has rarely been higher—this is taking things up a notch.

This week, however, IWC unveiled its new Pilot's Watch Chronograph in a new 41mm size in steel with two color variations to the sunburst pattern dial: a fresh-looking air force blue and a deep ...

As part of its partnership with the fest, IWC has created a specially engraved “Tribeca Film Festival 2014” Pilot Watch Spitfire Chronograph ($11,600) in a limited edition of 100. And on April ...

These watches exude a class that can be matched by few other companies. In fact, maybe the 6 most expensive Jaeger Lecoultre watches are the only watches that can compete with IWC.