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We decided to put two cake brand champs up against each other to see which has the better boxed devil's food cake mix. Let's cut some cake and find out.
Be better than Betty Crocker, or how to make your own baking mixes like a pro - Napa Valley Register
In the 1950s, it was said that when an elderly woman died, the “flour and shortening” business lost a customer, while when a young woman married, the cake-mix industry gained ...
To make a basic single-layer cake (8-inch square or 9-inch round) or loaf cake (8 1/2-by-4 1/2 inches), use a fork to whisk together 2 1/2 cups Big Batch Dry Mix, 1/3 cup granulated sugar or ...
In the 1950s, it was said that when an elderly woman died, the “flour and shortening” business lost a customer, while when a young woman married, the cake-mix industry gained one.
Cake-mix sales, specifically, are at $650 million and expected to drop to $460 million over the next three years. The loss in sales correlates with a broad change in attitude.
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