Influencer and brand founder Matilda Djerf, best known to her 3 million Instagram followers for her sense of style and perfectly blowdried hair, was recently accused of running a toxic workplace ...

Influencer-turned-lifestyle mogul Matilda Djerf has dominated our Instagram feeds for years - but now she's hitting the headlines for all the wrong reasons. The 27-year-old from Sweden has long ...

Matilda Djerf, a Swedish influencer and co-founder of the popular fashion brand Djerf Avenue, has responded to accusations that she created a climate of “psychological terror” in her workplace.

The Djerf Avenue founder, who has over three million Instagram followers, came under fire after 11 anonymous current and former employees of the clothing brand accused Matilda of bullying, fat ...

Matilda Saga Albertina Djerf, co-founder of fashion brand Djerf Avenue, was accused of perpetuating a toxic workplace. The 27-year-old influencer was named in an exposé by Aftonbladet.

Djerf Avenue's focus on inclusivity, sustainability and kindness saw Matilda land on the Forbes 30 Under 30 in 2023, as well as earning a revenue of around $34.5 million (£27,329,978.85) in 2022 ...