The airline has enjoyed unusual brand loyalty. But under activist pressure to shore up profits, Southwest is gambling with what customers love most.

Customers are my jewels on the cushion of service. Provide the best service possible, and customers become loyal fans.” — Ami Stadnick, director, Edmonton Transcendental Meditation Centre ...

A longtime, loyal customer—one who never raised a red flag—suddenly cancels their contract. No warning. No complaints. Just… gone. You check their history. They seemed engaged.

WATCH: What to know about changes to Tim Hortons, Starbucks loyalty programs – Feb 13, 2023 Changes are coming for Starbucks and Tim Hortons customers in Canada – and some are not happy about it.

Much to the dismay of many of its loyal customers, Chicken For Lunch is saying a final goodbye after catering to the downtown office crowd for 32 years.

We really built our customer base and our crowd.” Keri Banar, of Inspired by Keri, shows an array of fine chocolates at the the Downtown Windsor Farmers’ Market on Saturday, March 30, 2024.