Political controversy over Sydney Sweeney's ad campaign for American Eagle jeans has meme stock investors optimistic about buying into the brand ...

American Eagle Isn’t a Meme Stock. There’s a Good Reason the Market Is Excited About Sydney Sweeney. Story by Nate Wolf • 1w ...

GoPro, Krispy Kreme, Opendoor Technologies and Kohl's have all drawn attention from meme stock traders this week.

American Eagle Outfitters‘ (AEO) stock surged 12% this week, driven by Sydney Sweeney’s ad campaign and 13% short interest, but its fundamentals distinguish it from true meme stocks.

Sydney Sweeney memes surface after American Eagle stock soars A new series of memes on Sydney Sweeney has surfaced on the internet after American Eagle Outfitters joined the latest “meme stock ...

Sydney Sweeney’s new American Eagle campaign is sending more than just hearts racing. The 27-year old “Euphoria” actress threw markets into a frenzy on Wednesday night when her collaboration with the ...

Retail traders on WallStreetBets piled in, with the stock rising as much as 12%. American Eagle joins the ranks of other meme stocks that spiked this week, like Opendoor and Krispy Kreme.

American Eagle shares soar hours after Sydney Sweeney campaign announcement. A revival of meme fever this summer has been spearheaded by retail investors buying Opendoor, GoPro and more ...

American Eagle was in need of some buzz. It got some—from actress Sydney Sweeney, known for roles in television, motion pictures, "Saturday Night Live" sketches and, now, pants.

American Eagle stock is down 35% this year, after a 21% drop in 2024, fitting the profile of many of the above names that saw double-digit losses last year and are mostly still well down this year.