In a bid to lift sagging sales, fashion firm Guess is refocusing its efforts on denim jeans after diversifying into accessories such as handbags, watches and shoes.

This season’s energy This season the GUESS woman wears exquisitely feminine pieces with flattering denim in modern cuts, while the GUESS man enjoys a modern urban appeal that borrows from vintage ...

Guess?, Inc. designs, markets, distributes and licenses a lifestyle collection of contemporary apparel, denim, handbags, watches, footwear and other related consumer products.

Sweaters, activewear, some denim, dresses, woven shirts for women and knit tops for men performed well, in addition to accessories such as handbags, travel products and watches, he said.

Guess is targeting millennial and Gen Z consumers with a new brand in 2024. Led by Nicolai Marciano, the new Guess? Jeans brand is the company’s way of addressing the business casual movement ...

Guess began working with Homeboy Threads, the social enterprise branch of L.A. gang rehabilitation nonprofit Homeboy Industries, in 2022 to create tote bags, patchwork denim, bustiers and throw ...