Gentle Monster, known for its high-fashion frames worn by celebrities like Beyoncé, Rihanna, and Blackpink’s Jennie, reported 2024 revenue of 789.1 billion Korean won ($570 million).

“We are incredibly excited to support Gentle Monster as the first project in our collaboration with mk2 films,” said Andrea Scarso, Partner at Helsinki and London-based IPR.VC.

South Korea Gentle Monster has taken the luxury eyewear industry by storm. Its frames are worn by a who's who of fashion icons and sold in immersive retail environments.

Gentle Monster Mad Crush 57mm Round Sunglasses, $398.99 Gentle Monster Second Boss 51mm Cat Eye Sunglasses, $383.59 Gentle Monster The Dreamer 54mm Sunglasses, $335.99 ...

SINGAPORE, May 21, 2025 /PRNewswire/ -- Google announced at I/O 2025 its partnership with Gentle Monster as a first partner for an AI smart eyewear collaboration with Android XR.

Global eyewear powerhouse Gentle Monster has officially joined forces with the Y2K icons Bratz® for a playful, high-fashion takeover on Melrose. To celebrate the launch of their 2025 Pocket ...