In a world of computer games, iPods and mobile phones, Elmo's battle for supremacy this year could be unusually bloody. For example, Hasbro is rolling out I-Cat.

Around Christmas, parents start hearing a lot about Elmo, the red, grinning, googley-eyed Muppet doll based on the Sesame Street character. The Elmo Doll has been a smash hit since it first hit ...

Get ready to see Sesame Street's loveable little red creature Elmo in a very different light. Staff at a museum in Canada created a thing of nightmares after they took the cute toy and skinned it.

One month since T.M.X. Elmo first laughed, slapped his knee and keeled over onto U.S. shoppers' stage, consumers' efforts to secure one of the now-scarce furry red dolls has become increasingly ...

Congratulations to all 55 nominees… and 13 winners of the 2007 T.O.T.Y Awards: Infant/Preschool Toy of the Year, for toys designed for infant and/or preschool children - "TMX" Elmo from Fisher-Price ...

The latest Elmo incarnation was unveiled on Thursday -- a new version of last year's hit T.M.X. Elmo that allows kids to induce a case of the hiccups or a laughing fit to the tune of "She's a Maniac." ...

Holidays 13News Now Vault: Tickle Me Elmo takes over Christmas '96 This week, we're taking you to the mid-1990s for a toy that had some people *seeing red* at stores across the country.