The Elks (2-7) sit last in the CFL’s West Division and haven’t made the playoffs since 2019. Last November, the team, which has been community-owned since it was founded in 1949, reported a $3 ...

While DDB designed it and the Edmonton Elks players will wear it, Poon believes the logo will truly belong to the supporters of the team. “I think there’s something in the whole package for ...

Edmonton Elks to celebrate 75th season with new logo, fan park and alumni visits By Caley Gibson Global News Posted March 25, 2024 2:33 pm Updated March 25, 2024 8:12 pm ...

New Edmonton Elks owner says classic ‘Double E’ logo to drive the team’s branding EDMONTON - In their 75th anniversary season, the Edmonton Elks have shifted from community to private ownership.

The new owner of the Edmonton Elks wouldn't say whether the CFL team is in line for a rebranding, but he said the classic "Double E" logo will be more prevalent in the future.

The new owner of the Edmonton Elks wouldn't say whether the CFL team is in line for a rebranding, but he said the classic "Double E" logo will be more prevalent in the future.

EDMONTON — In their 75th anniversary season, the Edmonton Elks have shifted from community to private ownership. The new owner, heavy-construction magnate Larry Thompson, was introduced at ...