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Bottle Raiders on MSNDon Julio Tequila Sales Soar in Spite of Lawsuits, Trade Tensions and Declining Consumption
Few success stories have baffled expectations quite like Don Julio tequila over the past few years. A regular sight in music ...
Diageo, one of the world’s largest alcoholic beverage companies, is facing two class-action lawsuits alleging that it ...
Diageo, which owns Casamigos and Don Julio, is now the subject of a lawsuit claiming consumers have been paying “super premium prices” for an inferior quality product.
A class-action lawsuit claims that popular brands Don Julio and Casamigos aren't 100% agave tequila, asking for $5 million in damages.
Don Julio is the world’s biggest tequila according to IWSR 2023 data that tracks retail sales value. The brand’s portfolio is a big one and is a driver of Diageo’s overall sales.
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