The fast-food chain has moved to clarify comments on its fourth-quarter earnings call earlier this month about an upcoming dynamic pricing test. The program could be in effect by 2025 as part of a ...

Despite concern, the use of digital price tags in grocery stores hasn’t moved the needle on costs for consumers.

Wendy’s digital order sales are projected to hit $2 billion this year, with an additional $15 million allocated to app improvements. McDonald’s has also explored dynamic pricing and enhanced ...

Wendy’s isn’t the first burger chain to use this menu technology. As far back as 2015, McDonald’s Corp. introduced digital menu boards that make item changes and promotions easier.

Wendy's surge pricing “Beginning as early as 2025, we will begin testing more enhanced features like dynamic pricing and daypart offerings, along with AI-enabled menu changes and suggestive selling,” ...

In an email to CNN, Wendy’s was more blunt: “Wendy’s will not implement surge pricing, which is the practice of raising prices when demand is highest. This was not a change in plans.

Third, a rise in prices can incentivize an increase of supply. This is the most underrated aspect of Uber’s surge pricing: Higher prices increase the income of drivers, which can bring more of them ...

As electronic shelf labels spread across Europe and the US, grocery stores are testing dynamic pricing models that allow ...

It also plans to invest approximately $10 million over the next two years to support digital menu enhancements globally. Tanner, a longtime PepsiCo executive, became Wendy’s CEO earlier this month.

Why surge pricing isn't coming to a fast food menu near you David Jones: Surge pricing is increasingly common, but backlash against Wendy's is just one reason why it isn't right for restaurants By ...