“You can think of it as an Google Analytics alternative,” says Filip Wielanier, Cookie3’s co-founder and CEO, who has a background in both IT and digital marketing at Deloitte.

This interview is part of CoinDesk's Web3 Marketing Week. “You can think of it as an Google Analytics alternative,” says Filip Wielanier, Cookie3’s co-founder and CEO, who has a background ...

The digital marketing world is changing more quickly than at any time in recent memory. Marketers need to be ahead of the consumer whose behavior is evolving with the new technologies. Voice search, ...

“With the entrance of the Web3 world into our lives, a new era in digital marketing has begun,” said Mahbubani, adding: “As Midle, we aim to play a leading role in Web3 marketing with the ...

With a predicted market value of $5.5 billion by 2030, Web3 represents a decentralized, transparent and user-empowered digital ecosystem poised to revolutionize industries, economies and the way ...

Wake Up, Web3: Your Marketing Is Fueling a Bot Epidemic We need airdrops and KOL campaigns that, instead of creating empty buzz and boosting vanity metrics, convert real committed users, build ...

Web3 represents the kind of groundbreaking innovation that the iPhone brought to mobile technology. Just as the iPhone redefined how we communicate, Web3 is redefining how we manage wealth.

The Canadian Web3 Council wants a comprehensive study on how to support and effectively harmonize Canada’s regulatory framework for digital assets. “The Web3 sector has become needlessly politicized.” ...

Lysto, a Web3 game infrastructure startup, will help Nazara build a ‘The Growth Protocol,’ a Layer 1 (L1) infrastructure layer for digital marketing and growth applications on the blockchain.