What schema.org markup is and why it’s important to search engines. How schema.org can help with SEO performance. The different schema types and how to choose the best types for your web pages.

Unlock the power of Schema Markup to boost your website's visibility and click-through rate. Learn why adopting Schema Markup is essential in the age of AI-driven search.

Schema Markup can be very overwhelming, which is why a number of marketers, site owners and SEOs try to avoid it. But with a little practice and trial and error, you can add a ton of benefit to ...

Schema markup is no longer just an SEO tool. It’s crucial for AI-driven search and effective content strategy in today’s digital landscape.

Schema markup aids Google’s crawlers and machine learning algorithms in understanding web content more efficiently and cost-effectively. It can play a role in reducing Google’s operational costs.

Adding defined required and recommended schema markup to a webpage can also make it eligible for an enhanced search result, known as a rich result. Rich results include reviews, ratings, course ...

Schema markup’s real ROI surfaces when we treat it as an evolving dialogue, not a one‑shot code paste. Google’s June 2025 retirements won’t be the last; AI Overviews will likely expand ...

Microsoft has confirmed it uses schema markup to help its LLMs (large language models) understand your content. There has been a debate around if AI models and LLMs use schema or structured data ...

Microsoft has confirmed it uses schema markup to help its LLMs (large language models) understand your content. There has been a debate around if AI models and LLMs use schema or structured data ...