The Lens lets users try on Tiffany Lock bracelets using AR and purchase them directly within the app. The company notes that it’s the first to offer ray tracing capabilities on mobile at this scale.

Anubhav - Feb 16, 2023 Snapchat is revolutionizing augmented reality with its introduction of ray tracing technology to the AR Lens Studio for developers.

The first Lens that uses ray tracing was built in partnership with Tiffany & Co. Users can virtually try on Tiffany bracelets that sparkle realistically. Given that Snap has incorporated shopping ...

Snap has introduced ray tracing technology to its AR Lens Studio for developers around the world, the company announced on Wednesday. Ray tracing is a technical capability that allows for ...