A legacy brand like Complan can’t afford to rely on old playbooks. ... With Horlicks and Bournvita leading the Rs 7,000-crore ...

A legacy brand like Complan can’t afford to rely on old playbooks. ... With Horlicks and Bournvita leading the Rs 7,000-crore nutrition drink category, Complan’s 4.5-5% market share may seem ...

While Complan Immuno-Gro enters a market ripe with potential, it also faces challenges reminiscent of those encountered by previous health drinks. Written by BrandWagon Online July 30, 2024 18:10 IST ...

Zydus Wellness, an Indian FMCG company, has expanded its Complan brand into the adult nutrition market with the launch of Complan Viemax.Announced today, this move marks the brand’s first ...

Kraft Heinz agreed last month to sell a portfolio of products that includes its malt drink Complan for almost 40% less than it was originally said to be seeking.

The Complan deal: Sugary beverages in ... Especially at a time when childhood obesity is seeing consumers migrate from “sugary” drinks to pro-health ... Looks like you are already logged in ...

With a 12-13 per cent share of the Rs. 5,000-crore market for the milk-based health drink segment, which includes malted drinks, Complan is quite behind GlaxoSmithKline-owned Horlicks.

For decades, childhood in India has been synonymous with a steaming mug of chocolatey or malty concoctions like Bournvita, Horlicks, and Complan. Marketed as health drinks, these products have ...

Delhi: Zydus Wellness, a science-backed FMCG major, has expanded its offerings under the brand Complan with the pilot launch of immunity-boosting drink, Complan Immuno-Gro in Tamil Nadu ...

Tarun Arora, CEO, Zydus Wellness, said, “Complan Viemax is a perfect complement to our existing portfolio at Complan. For more than 50 years, Complan has been synonymous with family nutrition ...