Google appears to have begun rolling out its first change to its "G" icon in nearly 10 years on May 12. The icon was changed from having four solid color blocks in the letter to a gradient between ...

10 Ways To Explore Chromotherapy For Your Brand 1. Conduct a color personality test: Start by taking a color personality test to understand which colors resonate with you and your brand's core values.

That could change shopping habits, since color is one way companies ... the bright orange of Cheetos and Twizzlers’ deep red are examples of brands leveraging color—in some instances using artificial ...

SET Founder Lindsey Carter SET Lindsey Carter, the founder behind the insanely popular activewear and athleisure brand that is SET, knows how to turn a product into a must-have.

High-quality printed materials can improve a company's branding by creating a more consistent image. When printed materials have a premium feel, they can attract more attention, convey trustworthiness ...