Holiday collectibles: Starting around 1935, Coca-Cola featured the image of a jolly, plump-cheeked Santa Claus in his trademark red suit created by artist Haddon Sundbloom.

On eBay alone, there are currently more than 216,000 Coca-Cola collectibles for sale, ranging from original 6.5-ounce glass bottles for 99 cents apiece to lifetime assortments well into six figures.

Coca-Cola has partnered with Tafi, a leading designer of avatars and digital wearables, for the company’s first-ever non-fungible token (NFT) to celebrate International Friendship Day to be held on ...

McComb Coca-Cola will hold a Coke Collectible Day from 10 a.m. to 2 p.m. Saturday at Edgewood Mall. Ted Ryan with the Coca-Cola Co.’s Archives Department will appraise Coca-Cola memorabilia. The ...

Coca-Cola's NFT collectibles will be auctioned on the Ethereum metaverse by Decentraland, coincidentally as the world celebrates International Friendship Day on July 30. Proceeds will be donated ...

Anyone who owns collectibles from any of these previous drops will receive Coca-Cola’s new International Friendship Day collectible via Airdrop directly to their digital wallets this Saturday.