The brand's ingenious new 'Classics' ad sees the brand highlighting instances of its name appearing in classic books, by replacing the words 'Coke' or 'Coca-Cola' with the logo itself.

"The first-of-its-kind campaign, which sparked a global phenomenon by swapping iconic Coca-Cola logos for personalised names, returns with an even greater focus on shareability and customisation ...

Coca-Cola has played with its vintage-style script logo in new and surprising ways recently, like in a 2024 campaign from VML and WPP Open X that used authentic but unauthorized hand-drawn ...

It still has a long way to go, though. A study published in Science Advances found Coca-Cola is the top branded plastic polluter, and made up 11% of branded plastic pollution over a five-year audit.

In a wholesome new campaign, Coca-Cola is embracing the imperfection of recreated Coca-Cola logos from across the world – and it's even slapping some of the dupes on the cans themselves.

14:32, Thu, Oct 17, 2024 Updated: 15:25, Thu, Oct 17, 2024 Coca-Cola, one of the globe's most renowned brands, is instantly recognisable by its classic red packaging and white swirling script ...

But according to the Coca-Cola Company, its famous logo dates back to the very beginning of the brand itself. Over 130 years ago, Coca-Cola was sold in barrels at American drug stores and pharmacies.

Coca-Cola, a global titan in the food and drink industry, boasts an instantly recognizable logo and iconic color scheme that resonates worldwide. Coke drinkers can spot their favorite beverage ...

While the Coca Cola logo might appear to be just a stylised rendition of the company name, the elongated tail of the 'C' is believed to symbolise a smile, reflecting the brand's focus on happiness ...

Just four years after its inception in 1890, Coca-Cola’s logo got a dash of extra drama, as more swirls were added to punch it up. This is when it became closer in style to the Coke logo we know ...

Lifestyle The Coca-Cola Company Coca Cola fans are only just noticing 'subtle message' hidden on company logo The company had humble beginnings, with Dr John Pemberton serving the world's first ...