Cleveland Browns Unveil New Helmet For 2025 Season first appeared on The Spun on Jul 23, 2025 This story was originally reported by The Spun on Jul 23, 2025, where it first appeared.

The team is calling the new headgear it's "Alpha Dawg," which, to the delight of the internet, is sponsored by DUDE Wipes, the company even providing a statement with the team's news release. a new ...

The Cleveland Browns launched a new alternative helmet for the 2025 season. A photographer at the debut tumbled into Lake Erie as it was unveiled.

CLEVELAND, Ohio — The Cleveland Browns kicked off their 2025 training camp with a bold new look, unveiling their “Alpha Dawg” alternate helmet on Wednesday in a ceremony that made waves ...

The Cleveland Browns went to great lengths to promote their much anticipated helmet reveal. Sports broadcaster Pat McAfee hosted Brownie the Elf on his show to do a countdown that began around 1 p.m.

CLEVELAND, Ohio — Who knew unveiling a helmet could be so hazardous? But that’s what Wednesday’s reveal of the Browns’ alternate helmet for the 2025 season turned out to be.