Conor McGregor doesn’t take too kindly to people who insult his whiskey. In April, McGregor punched an older man at a bar in Dublin after the man declined to sample McGregor’s whiskey. Video ...

On Tuesday, it was announced that as a result of the case, McGregor has been dropped by Proper No. 12, the whisky that he helped grow into a worldwide brand.

Conor McGregor outside the High Court in Dublin, where he appeared for the assault case brought by Nikita Hand (Picture: PA) A Proper Twelve whiskey advert from 2018 (Picture: Tesco Ireland) ...

A civil judgment against Conor McGregor by a Dublin jury for sexually assaulting a woman in 2018 has led to the MMA fighter being dropped by the popular whiskey brand he founded, Proper No. Twelve ...

CONOR McGregor has suffered another blow after the owner of Proper No 12 Whiskey said it will no longer use his “name and likeness” to market the drink. Calls to boycott the Irish fight… ...

McGregor was found liable for sexual assaulting Hand in a Dublin hotel in 2018. He has been ordered to pay Hand a total of €248,603.60 ($261,246.63) in damages as a result of Friday's verdict.

Proper No 12 Whiskey and Proper No 12 Apple Whiskey is also being pulled from shelves - with McGregor still continuing to promote those products despite selling the whiskey brand after launching it.

Conor McGregor doesn’t take too kindly to people who insult his whiskey. In April, McGregor punched an older man at a bar in Dublin after the man declined to sample McGregor’s whiskey. Video of the ...