Birthday Cake—a creamy cake batter ice cream swirled with festive confetti sprinkles and a vibrant purple swirl inspired by Chuck E. Cheese’s signature color—will be available in pint-sized ...

Chuck E. Cheese, for the uninitiated, is a pizza and video game “fun center” for children. Founded in 1977, its animatronic animal band entertained — and perhaps scarred — a generation of ...

Aug. 15, 2013 -- Inside a Chuck E. Cheese, a little kid in front of a "Toy Story"-themed birthday cake gives a shy smile as his friends and family gather around, getting ready to sing "Happy ...