Researchers found children awarded more smiley faces to the cereal from boxes with cartoon characters than the ones without -- even though the cereal itself was the same. In her own unscientific ...

Half the boxes were decorated with cartoon penguins; the other half weren't. After seeing the box and tasting the cereal, the kids rated the cereals on a scale of 1 to 5 smiley faces. Sponsor ...

this is teaching kids racism," he tweeted on Wednesday. The illustration on the cereal box shows several yellow cartoon cereal pieces, all performing different activities, from juggling to bathing ...

Theresa Lewis knows her 9 month old son will be drawn to the cartoon mascots on Frosted Flakes and Cocoa Puffs but she also believes the government should stay out of the cereal aisle and let her ...

A study at Cornell University found the eyes of cartoons like Tony the Tiger and Lucky the Leprechaun play a big role in catching your kids' attention as you go down the cereal aisle at the ...

With this in mind, the supermarket has decided to remove cartoon characters from own-brand cereals including its Honey and Peanut Cornflakes, its Frosted Flakes and its Cereal Cookies. Georgina ...

CHICAGO (CBS)-- At first, it appears to be one of the innocous brain teaser cartoons on the back of a cereal box. It challenges kids (and, sure, adults, too) to find certain details contained ...

Lidl has vowed to remove cartoon characters from its own-brand cereal boxes in Britain by the spring. The aim is to encourage shoppers to make "healthy and informed choices" without the pressure ...

Lidl GB has pledged to remove cartoon characters from its own brand cereal boxes, prompting campaigners to ask: ‘If they can do it, why can’t everyone else?’ Lidl GB has committed to removing cartoon ...