“My goal was to design a logo as timeless as the Kentucky Derby itself – simple, iconic, while evoking all the color and energy of the race and the event. Practically speaking, I wanted the ...

For the 2022 logo, MogoSME worked to design an event mark that showcases the magic of Derby day. The Derby 148 logo pays homage to one of the most cherished landmarks in all of sport, with the ...

April 28, 2025 /PRNewswire/ -- vineyard vines, the iconic lifestyle brand known for its smiling pink whale logo, proudly returns as the Official Style of the Kentucky Derby© for the 15th ...