When a company approaches 100 years old, the look and logo of the brand will have undergone a few changes to stay up with the times. That's true of Caterpillar, too, even though it seems like the ...

You know it’s a “slow news day” when people start talking about color schemes for logos over just about anything else that’s going on in the gaming world. Yet, here we are. As we reported ...

In another study, we changed the background color of logos from widely recognized brands and asked participants to rate how much each logo conveyed certain traits—such as aggressiveness or ...

Apple’s website now lets you create your own custom wallpaper featuring the iconic Apple logo in a unique design. Here’s how ...

BRENTWOOD, TN, USA, May 16, 2024 / EINPresswire.com / -- WastAway – a leading green tech company that converts municipal solid waste (MSW) to fuel – has launched a bold, modern new logo that ...

For the record, the color scheme phenomena doesn't hold true with Super Bowl logos before 2021. We checked so you don't have to waste your time.

Color is one of the most powerful tools in branding, but most businesses overlook how context alters its impact. New research shows that logo colors don’t communicate in isolation: background ...