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Bud Light long ago lost the crown of the top-selling beer at retail stores. Now it has slipped out of the leadership position in a field that could be even more important: Tap sales.
Bud Light sales may continue to fall off because those who boycotted "haven't forgotten and they've found new light beer brands to purchase or discovered spirits-based (ready-to-drink cocktails) or ...
Over the last four-week period, Bud Light sales are down 27.1% from a year ago, whereas Miller Lite is up 7.8% and Coors Light grew 15.3%, according to data from Bump Williams Consulting.
U.S. dollar sales of Bud Light were down 29% in the four weeks ending Oct. 21 compared to the same period a year ago, according to Nielsen data compiled by Bump Williams Consulting.
Meanwhile, overall its revenue rose 7.2%, to $15.1 billion, from the same period a year ago — as global brands such as Stella Artois and Corona made up for the loss in Bud Light sales. Tweet Share ...
Dollar sales were equally grim for Bud Light during that period, with sales falling 24.4%, while Modelo's grew 12.2%. And the trend doesn't look to turn in Bud's favor, the firm said.
Anheuser-Busch marketing executive steps down as Bud Light sales continue to sink FILE -- Cans of Bud Light chill in a refrigerator in Oakland, Calif., on April 28, 2023. (AP Photo/Jeff Chiu) ...
Sales of Bud Light haven’t recovered since the backlash. According to numbers provided to Fox Business by Bump Williams Consulting, Bud Light sales are down approximately 30% year over year for ...
Bud Light has an 8% share. U.S. dollar sales of Bud Light were down 29% in the four weeks ending Oct. 21 compared to same period a year ago, according to Nielsen data compiled by Bump Williams ...
U.S. dollar sales of Bud Light were down 29% in the four weeks ending Oct. 21 compared to same period a year ago, according to Nielsen data compiled by Bump Williams Consulting.
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