The advertising writer who helped create one of Bud Light's most successful marketing campaigns said the Dylan Mulvaney controversy showed "you have be very careful" in the business now, although ...

Bob Winter, a veteran Chicago-based copywriter who’s worked with numerous well-known companies, helped bring the popular “Real Men of Genius” Bud Light commercial series to the airwaves that ...

The advertising writer behind one of Bud Light's most successful marketing campaigns said the brand's partnership with transgender influencer Dylan Mulvaney was an example of its commitment to ...

Ron DeSantis’ political team unleashed an ad dinging both Bud Light and female-identifying men in women’s athletics with a send-up of the classic “Real Men of Genius” beer commercials.

Ron DeSantis (R) released a spoof Bud Light ad Monday night ... spoofs Budweiser’s old “Real Men of Genius” commercials, which poked fun at men who wore toupees, were bad dancers and ...

a narrator introduced the “Real Women of Politics,” a play off the Bud Light ad series, “Real Men of Genius.” The video then shows a montage of Sanders, Iowa Gov. Kim Reynolds, Ivey ...

The characters would seem to be the latest in a decades-long run of Bud Light creations. In years past, viewers have ...

BUD LIGHT ‘REAL MEN OF GENIUS’ AD CREATOR REFLECTS ON MULVANEY BACKLASH: ‘YOU HAVE TO BE VERY CAREFUL NOW’ Heinerscheid revealed in an interview that she was directed to transform the ...

Most Super Bowl viewers live nowhere near Shane Gillis, Post Malone and Peyton Manning. On Sunday February 9, the people who help sell Bud Light hope they see the trio as just three more of their ...