Brand consistency can increase revenue 20%, and a brand style guide is your way to ensure that every customer interaction stays perfectly on brand. The sum total of those interactions is your industry ...

Brand style guides can be as simple or as complex as you’d like. A one- or two-page document can lay out the logos, approved colors and typography, but a longer document—some exceed 20 pages – will ...

GPT-4’s image generation capabilities establish a new benchmark for producing high-quality visuals. With just a detailed prompt, you can generate custom images tailored to your specific needs.

15. Spreading Marketing Efforts Too Thin Trying to do everything is a big mistake that can ruin brand consistency. You don’t have to use every type of marketing, on every channel, in every way.

It’s necessary to guide your brand’s narrative as much as possible. Do this by monitoring your brand online and consistently and quickly addressing narratives, both positive and negative. This ...