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Halloween means candy corn — and that means big business for Brach's, its biggest maker. Meet the VP behind the candy.
Enter Matt Escalante, the new vice president for Brach's seasonal division, where Halloween is the candy Super Bowl. Hired in July after years working in the alcoholic beverage industry ...
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Best Halloween Candy to Buy This Year
Best Candy Corn Brach’s Candy Corn is a much-debated Halloween treat. Some people absolutely hate it, and some people swear by it. Either way, you can’t deny that it is a Halloween staple and ...
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Too Busy to Hide Easter Eggs? Brach’s Will Do It for You
As the maker of America’s number-one Easter treat, Brach’s could ... is an important holiday for candy companies. Since it falls a full six months after Halloween, it represents a crucial ...