RENO, Nev. (KOLO) - Lake Tahoe Wildlife Care is hosting a “Born to Be Wild” baby shower on April 12 from 10 a.m. to 2 p.m. at its facility in South Lake Tahoe. Since the beginning of the year ...

and this time they’re putting four “cougars” in their 70s front and center in a music-inspired ad set to Steppenwolf’s 1969 hit rock ballad “Born to Be Wild.” In the 30-second spot ...