The collaboration between Mattel and TOKYOPOP offers an exciting ... and other merchandise. In 2023, a Barbie movie starring Margot Robbie was released.

Mattel announces the first Kenbassadors doll in 2025, featuring NBA legend LeBron James. LeBron's Ken doll supports his ...

Mattel worked hard to transform Barbie into a progressive icon. Can the company keep it up through the Trump administration?

LeBron James has made history today, as the first male athlete to become a Kenbassador. A historic moment for him and his ...

James joins athletes such as tennis legend Venus Williams and Australian soccer star Mary Fowler depicted by the Mattel brand ...

Mattel, the toymaker behind Barbie and Hot Wheels, is laying off 120 workers from its El Segundo headquarters, according to a notice provided to state and local officials. The toy and ...

Mattel has unveiled LeBron James as its Kenbassador. He is the first professional male athlete to receive a Ken doll.

Mattel, the toymaking giant behind 2023’s blockbuster “Barbie” movie, is laying off 120 workers from its headquarters in El Segundo, California. The Uno owner announced its layoff in a ...

LeBron James has made history as Mattel’s first male “Kenbassador,” becoming the first male athlete featured in a Barbie set. Priced at $75, the collectible doll has already seen pre-sale ...