When you view your own profile on that date, a note under your bio wishes you a "Happy Birthday" and a delightful little animation of multi-colored balloons floats across screen (PS tap to pop them).

Plenty of Michelle’s 55.3 million ... alongside a row of celebratory red balloon emojis. Others called attention to Barack’s timeless legacy. “Happy Birthday to my forever president ...

On top it had a sign saying 'Happy Birthday Michelle' poking out of the top ... beige and bright yellow balloons. Pregnant Kate Ferdinand glows on her 32nd birthday as she shows off blossoming ...

Sarah Michelle Gellar and ... Instagram Stories with the caption, “Happy Birthday Charlotte,” alongside a clip of giant pink number 1 and number 5 balloons. Also featured in the clip were ...