Awa set out to create a platform that would not only serve but educate the curly and afro hair community. And that’s how Antidote Street was born. “I was immediately drawn to the brand’s ...

I experienced way less breakage and beautiful colour for longer. Yes, Afro-textured hair is more fragile and can ...

like the best shampoos for Afro hair, into my routine – it really helped make hair washing and styling less of a palaver. Previously, I would muck around with multiple masks and conditioners ...

“Curly and afro hair tends to knot very easily during ... hair into simple ropes twists and letting the leave-in conditioner nourish hair for as long as you like or need. For further hydration ...